Brand history
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Brand history

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Murieva Madina - Founder of Madinail brand)

The Madinail brand was created primarily to move the Nail industry forward. That is why our online school teaches unique authoring techniques that are not found anywhere else. And in Madinail you will find gels created according to your own formula, which has no analogues.
Our goal is not just to bring innovation to the nail industry, we want the work of a nail master to bring pleasure not only to his client, but also to himself. To achieve this, we conduct dozens of tests before releasing a product to the market. Quality, comfort and aesthetics are the main metrics that we monitor when creating our gels and other products.

Here is what Madina herself says about her brand:
“Honestly, Madinail came about out of necessity. I never thought that I would be creating gels, tops and other products for nail artists. My main goal has always been to create something new for the nail industry, and I did this through training (in 10 years, I have conducted more than 100 different courses).

When I started teaching, I ran into a problem... Not all gels were perfect for my techniques. Beginning masters simply did not have time to distribute the gel, because it is too liquid. Some gels did not have the right shades that I would like to see in the frame. Sometimes I find a gel in one company, the color is good, but the brushes are not the same, the tops are not the same, or vice versa, the colors are beautiful, but the gels are not of high quality.

As a result, I collaborated with different brands, and could not find one that I completely liked.

So, I took different gels from brands that I liked, mixed them. As a result, I developed my own formula so that the gel lays down perfectly, dries to any thickness, has a cosmic shade and everything looks beautiful in the frame.

At first, I used my gels as part of a tutorial. After each course or master class (and not only in Russia), the students began to ask about the gels, they wanted to buy them. Then I realized that not only gels were needed, but also the necessary files, brushes, and so on. I knew how things should look. This is how the Madinail store appeared»

Today we have over 60 different products for nail artists in our store. We are not going to stop and will definitely please you with new products!